Tuesday, May 1, 2012

Influencer book summary

Summary for "Influencer: The Power to Change Anything" book  by
Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan , Al Switzler

Summary Diagram

* Find Vital Behaviors
* Find positive deviants
* Use intrinsic motivation
* Use distracting activities for self control
* 85 % of people will not follow until opinion leaders do
* Reward improvements not results
* Make the undiscussable discuss-able

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